Media Level 2

Deconstruction For this task I will be deconstructing a prom film from Harvard uni in the United States. This is a recruitment style promo film with talking heads, showing the campus in all it's glory.  This will help me create my own promo film for the drama department based in Ewell. SHOT TYPE: Logo Duration: 3 seconds Description: The logo is shown which immediately tells the audience what the video is about, this promoting Harvard University. Music: (Ellie Goulding "Anything can happen") - links in with the title of the video. SHOT TYPE: Establishing shot Duration: second Description: showing the infamous red brick campus the overall space which is huge. SHOT TYPE: Low angle (showing the building to be powerful and proving you can feel its presence) Duration:Second Description: Shows huge building with pillars, showing the grander of the university. SHOT TYPE: Low angle tilted Duration: Second Description: this shot sh...

Styles & Promotional Video There are several different styles of promotional film, including "explainer" - which is often animated, but can be live action, there is a step by step visual representation of the message.  " Talking heads " - A talking head video is one where the main action involves someone just talking to the camera, either right into it or slightly to the side, interview style. " Testimonial " -  In short, a video  testimonial is a video  of a customer or client praising a company. In most cases, they talk about how that company's product or service has helped them solve a problem. " Fiction " - Not real and mostly some type of advert.  " Charity " - Video  is a brilliant medium for charities  to tell their stories and spread the word about their causes. Nonprofits of all kinds are using video  to campaign, fundraise and reach new audiences. A good video  has the power to help people rememb...

Promotional Video 5 codes and conventions:  Lighting The appropriate music or sounds Contact of the college Logo Big text (make it more appealing)

Dear Kanye West,  I am writing this on behalf of the Media Department, I would like to ask your permission to shoot a promotional film in this department, to get some interviews from the students, I feel like the hair and beauty department is a great department and with this chance, we could draw a lot of exposure to it, boosting students confidence to join This also helps give parents/carers an insight into the course and some of the tasks that are on it, helping everyone have a greater understanding. Our production team feel this would be a great opportunity for both sides with a great outcome. The crew look forward to hearing your response in the following days. Yours Sincerely, Tad Avery

JOB ROLES For this task we have been asked to create a promotional film for a department in the college, we are going to be producing a video and that requires specific job roles on set in order to produce to the best film to help encourage new students to join and give people a somewhat detailed view on what goes on the courses. Job roles in the production include:  Producer (Employed by a production company or working independently, producers plan and coordinate various aspects of the film, Perform management activities such as budgeting, scheduling, planning, and marketing. The role of a producer can be excessively stressful; reserved for the few who can cope with the pressure of potentially remortgaging their family home to pay for the grade. Producers are managers, collaborators, enablers and problem solvers who can be adaptable and flexible to the needs of a production.) Average wage - £35,000 Director (The director is the one responsible for telling the s...